Who Makes up the Facebook Community

These are just some interesting stats on the makeup of Facebook users worldwide from Matt Dickman. Check them out when you have a chance.

Importance of Listening, Part 2

Continuing on the theme of the importance of listening...this time from Matt Dickman. This post outlines how to create and then execute a listening plan. He makes the case, as do many social media "experts," that listening before engaging is one of the most critical steps to success. The graphic associated with this post, while basic, is definitely instructive of how the social media process should evolve.